Refer and win a FREE ad!

Judging by the number of 'out of office' messages we were getting in January, it seems that many of us managed to have a break over Christmas/January. Ok... party over... it's February now and back to work!

Thank you!
We want to thank you for continuing to recommend Next Marketing to friends and colleagues and in particular this e newsletter. With your help we've become a valuable resource to small and medium sized businesses alike - but we are on a mission and want to make Next Marketing the resource that EVERY business owner uses before they spend any money on marketing.

Win a Free Ad!
So we're offering you the chance to win a FREE ad to the value of $250 in SourceBottle (see below). All you have to do is get as many friends/colleagues as you can to sign up to this e newsletter by TOMORROW! The person who gets the most friends to sign up wins.

Here are some ways you can alert your friends/colleagues -

1. Forward this email through your email client - OR -
2. Click this link to use this email program

Just send through your friends' names and email addresses once they've signed up and you are in to win the advertising package.   The winner will be contacted on Monday.

Good luck!

The hottest new tool in PR

The hottest new way to get free media exposure (PR) is a service launched eight months ago by Melbourne based PR expert Rebecca Derrington. SourceBottle is a website that enables journalists to post alerts to the SourceBottle database about information they require for stories that are being published in various parts of the media.

For small business owners, it’s free to join and gives you a direct way to liaise with the media. By setting up an account, media requests from journalists are emailed direct to your inbox twice a day. It has been so successful it is about to go global!

We love it so much – we are giving away an advertising package to the person who refers the most new subscribers to the Next Marketing database by 5pm on Friday, 5th February. Send information above!

Search Engine Optimisation exposed

There is no doubt that Serach Engine Optimisation (SEO) is a complex and interesting industry. It is constantly evolving and it can be hard to keep up with the terms and phrases used by SEO consultants.

In my opinion, knowledge is power and whether you're looking to hire an SEO company or optimise your own website, then I would recommend up skilling yourself by reading this eBook.

I use this eBook as a reference tool each time I want to know something about SEO. It is 213 pages long, so it isn’t something you can read in one sitting.

Given its length, you or your website developer, could easily implement some of the recommendations from the e book once a month for the remainder of 2010.

I would highly recommend getting a copy of this eBook.

Like some free exposure for your business?

Do you have a business based in Melbourne or Brisbane? If so, you should check out MEL: HOT OR NOT and BNE: HOT OR NOT.

Joyce Kwok, who writes and edits the websites, is always on the hunt for new content, anything from restaurants, bars, culture, shops, events and everything in between!

Both blogs are also featured on LonelyPlanet.com. Next Marketing has a client being featured in a few weeks – I would recommend checking it out!

Media mentions...

Have you seen Next Marketing in the media lately? 

Here is a snapshot of some recent activity.

• Flying Solo - is a popular and well regarded website for the small business community.   I am a regular writer on the site and currently have an article appearing on the Flying Solo home page.  If you would like to read the the four-step sales and marketing audit  - click here.

115 Stanley Street,
West Melbourne VIC 3003
t 03 8060 8544
e info@nextmarketing.com.au
w nextmarketing.com.au